WIC·MIC explores Digital Central Axis in Beijing

Li Chaoqun, product director of Tencent SSV digital culture lab, described the project as a milestone in integrating technology with heritage. "The Digital Central Axis project is about more than just preserving history; it's about bringing these stories to life for a modern audience, ensuring that this cultural treasure remains relevant and engaging," she said.

She also emphasized that the project's use of immersive technologies has transformed the Central Axis into a living narrative, bridging the gap between tradition and modernity.