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Updated: 2005-04-28 08:52
 
Starbucks higher on new outlets
近日,星巴克宣布,第二財季盈利1億100萬美元,即每股盈利24美分,較上年同期增長27%,達到華爾街的普遍預期。上年同期,星巴克盈利7900萬美元,即每股盈利19美分。全季營收增長22%,至15億美元,這主要得益於店面擴張、商品提價和同家店面銷售額增長7%。  

Starbucks higher on new outlets
Frappuccinos got more expensive in October, boosting margins

US coffee chain Starbucks saw its profits for the three months to 3 April rise on the popularity of a new chocolate drink and more cafe openings.

Its profits soared 27% to $100.5m (£52.8m), up from $78.9m a year ago.

Sales beat expectations, helped by 669 new store openings in the past 12 months. Second-quarter sales rose 22% to $1.52bn from the year-ago quarter.

The company raised its forecast for the year and Starbucks shares rose $1.29, or 2.8%, to $48 in after-hours trading.

Excluding an extra week in 2004, analysts expect revenue for the year to grow about 20% to $6.38bn, from last year's $5.29bn

The company plans to open about 1,500 new stores in its 2005 financial year, with 550 new cafes and 525 licensed cafes opening in the US alone.

It also plans to expand in China where it already has 300 cafes.

Starbucks, not known for low prices, increased its operating margins by raising prices on speciality drinks like cappuccinos and frappuccinos in October.

It added new caramel drinks and deserts as well as its Chantico chocolate drink.

The company said it was not worried about high futures prices for coffee, implying that coffee bean costs will go up.

"We take a long-term view on coffee. We probably have inventory for 20 months," said James Donald, chief executive officer of Starbucks.

He told Bloomberg TV he was "mindful of the competition" from companies like McDonald's, which are trying to improve their coffee.

(BBC)

 

Vocabulary:
 

licensed : given official approval to act(得到許可的)

caramel: firm chewy candy made from caramelized sugar and butter and milk(焦糖,飴糖)

 

 
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